Shropshire Live

Your local news & entertainment website and radio station

HomeNewsBusinessEntertainmentFeaturesWhat's OnAdvertisingRadioContact
Martin Childs

ON AIR NOW: 4PM–7PM

Martin Childs

Martin keeps you updated with all the latest news and entertainment for Shropshire.

Music through the evening

NEXT UP: 7PM–10PM

Music through the evening

Music from the 80s to today on Shropshire Live.

Martin Childs

Martin keeps you updated with all the latest news and entertainment for Shropshire.

AO recycles over two million fridges at its recycling plant in Telford

By Shropshire Live Business18 August 2021
Share
  • Facebook
  • Twitter
  • LinkedIn
  • WhatsApp
AO recycles over two million fridges at its recycling plant in Telford

Online electricals retailer AO is celebrating recycling over two million fridges at its recycling plant in Telford – lined up, that’s a whopping 2,000+ miles, equalling the distance from Edinburgh to the North Pole.

With several council recycling sites forced to close due to Covid-19 restrictions, the nation has seen an increase in fly tipping over the last year. During the lockdown period of April 2020 to April 2021, AO received over 328,000 unwanted fridges at its recycling plant from customers, which is up by 68% compared to the previous year.

AO has been responsibly disposing of its customers unwanted fridges since 2017 – all thanks to a fridge crunching machine called Bertha. Fridges are notoriously tricky to dispose of safely, as they contain more harmful gases than your average appliance, but AO’s 80-tonne machine can tackle 100 fridges every hour. With Bertha’s help, AO can process over 700,000 fridges annually, which is 20 per cent of all white goods scrapped every year.

The machine is the height of a three-story house. It works by spinning heavy metal chains inside an airtight container at around 500 revolutions per minute, creating a vortex that breaks the fridge into tiny pieces – think of it like a supersized kitchen blender.

The machine also takes care of the harmful gases and oils stored in fridges that can damage the environment if released into the atmosphere. Dangerous gases are trapped between tiny pockets of insulation foam, but these are safely removed inside the sealed chamber. In fact, AO are the only fridge recycling plant in the world to collect 100% of harmful gasses released from a fridge – which is all down to Bertha’s efficiency.

Once Bertha has done her job, materials are then reused in other household items, such as sustainable ventilation products.

Robert Sant, MD of AO Recycling, said: “We’re so pleased that not only have we saved a huge two million fridges from being fly-tipped, but we’ve disposed of them in the safest way possible. At AO, we always want to do more. As a retailer, we want to take responsibility for the entire recycling process and hopefully it won’t be long before the plastics we produce can be used to create brand new fridges.”

  • AO
  • Telford Business News
FacebookTwitter / XInstagramYouTube
NewsBusinessEntertainmentWhat's OnFeaturesPremium FeaturesRadioAboutAdvertisingContact

Download the app

Download on the App StoreGet it on Google Play
Privacy PolicyCookie PolicyTerms of UseCompetition TermsImpress Regulation
Shropshire Live is regulated by IMPRESS

© 2026 Shropshire Live. All rights reserved.  |  Designed and built by Shoothill

More from Shropshire Live

This is a test
News

This is a test

28 Sept 2026

Telford MP joins discussion on improving support for unpaid carers of seriously ill children
News

Telford MP joins discussion on improving support for unpaid carers of seriously ill children

Last week Shaun joined Telford & Wrekin CVS to host an event bringing unpaid carers together to have their say in the Government's Make Work Pay consultation before it closes on 1 September.

30 Jul 2026

Dyslexia Awards return in 2026 to celebrate exceptional talent and innovation
Features

Dyslexia Awards return in 2026 to celebrate exceptional talent and innovation

The prestigious Dyslexia Awards are set to make their grand return to Shropshire this year, spotlighting the remarkable achievements of dyslexics.

9 Jun 2026

Award-winning Newport Show promises finest food, music, and family fun
Entertainment

Award-winning Newport Show promises finest food, music, and family fun

Fantastic free fun, fine food and a festival feel are set to make this year’s Newport Show a great day out for all ages.

9 Jun 2026

Featured Articles

New teachers to start roles in September
Premium Features

New teachers to start roles in September

Salop Teaching Partnership Congratulates Associate Teachers on Successful Completion of Program.

11 Jul 2023

Popular Articles

  1. 1Telford MP joins discussion on improving support for unpaid carers of seriously ill children
  2. 2Telford & Wrekin Council opens consultation on Local Plan modifications
  3. 3Shropshire Council continues to explore opportunities to work with town and parish councils
  4. 4Former boss of luxury spa to head up Newport’s newest retirement village
  5. 5Shrewsbury College student designs trophies for county business awards